Social Media Manager – Embassy

Job description 

Embassy of Israel to the United Kingdom – Press Department

The Embassy of Israel in London is seeking an experienced and highly organised Social Media Manager to join its dynamic and fast-paced Media Department.

The successful candidate will play a central role in managing the Embassy’s social media platforms and working in the Press department as part of a team that shapes the Embassy’s digital engagement with key audiences across the United Kingdom. This is a strategic, creative and high-impact position, responsible for shaping the Embassy’s online presence and driving digital campaigns that promote Israel, counter disinformation, and strengthen public engagement.

Key Responsibilities:

• Lead the strategic planning, development and day-to-day management of the Embassy’s social media channels, including TikTok, YouTube, Facebook, Instagram, X (Twitter), Threads and LinkedIn

• Design, implement and evaluate digital campaigns, both large-scale and targeted, to support the Embassy’s public diplomacy, media and cultural initiatives

• Develop creative content (video, graphics, copy and multimedia) that resonates with diverse UK audiences

• Advise diplomats and senior staff on digital trends, platform policies, best practice and reputational considerations

• Monitor domestic and international news, media trends and online discourse relevant to Israel–UK relations

• Contribute to crisis communications, reputational management and rapid response content when required

• Work closely with press, policy and cultural teams to ensure alignment of messaging

• Undertake administrative and coordination tasks as part of the Media Department’s daily operations

This job description is not exhaustive, and the post-holder may be required to undertake additional duties consistent with the requirements of the Embassy. 

Person Specification 

Requirements:

• Bachelor’s degree in a relevant field (Communications, Media, Public Relations, Digital Marketing or similar)

• Minimum two years’ professional experience in social media, communications or digital media

• Proven proficiency across major social platforms and social media management tools

• Excellent written and verbal communication skills (fluent English required; Hebrew an advantage)

• Demonstrated experience developing and executing digital media strategies

• Strong video and image editing, content creation and storytelling skills

• Ability to work independently, manage multiple priorities and thrive in a fast-paced environment

• Sound understanding of reputational management and online risk mitigation

• Exceptional interpersonal, stakeholder management and teamwork skills

• Proactive, creative and able to initiate and deliver original projects

• Good knowledge of Israeli politics and society

• UK citizenship required (dual Israeli–UK citizenship is not permitted for this role) 

Interviews and start date to commence as soon as possible. Please note that we may look to appoint before the closing date if a suitable candidate is found.

For more information about the role, or to receive a personal recommendation, please contact our recruitment team. Yael – yb@theworkavenue.org.uk or Melissa – melissa@theworkavenue.org.uk

Code: J-02