Work Avenue raises over £1million in 36-hour fundraising marathon19th January 2021
Work Avenue received more than £1million in donations from members of the Jewish community during a 36-hour online fundraising marathon.
In total, the charity raised over £1.1m from over 3,500 donors, far exceeding their original goal of £750,000.
The total includes matched funds from very generous donors who agreed to double every penny received.
As the Jewish community’s leading employment and business support organisation, Work Avenue aims to help everyone earn a living to provide for themselves and their families. The need for its services has been greater than ever during the pandemic – with the charity supporting more than 2,000 clients during 2020.
CEO Debbie Sheldon said: “Once more, I am blown away by the generosity of the Jewish community and how we always come together to help those who may be struggling, especially during these times.
“It costs on average £375 to help each of our clients into work, but our income has dropped significantly as we have had to cancel all our usual fundraising events.
“These funds will now help Work Avenue continue to support people so that they can earn a living with dignity.”
The fundraising marathon took place from 9am on Sunday January 17 until 9pm on Sunday January 18.