Jodie’s product design and manufacturing experience combined with her passion for nature led her to launch hmly. eco-home décor brand. Thanks to hard work, determination and enthusiasm, she expanded and utilised her industry-based network to grow the hmly. brand online and in store.
Nurturing a business as an independent entrepreneur can be isolated and overwhelming. Jodie thought it would be beneficial to bounce ideas off of and be accountable to a fellow business professional; consequently, she got in touch with Work Avenue.
Jodie explains, “My Business Adviser, Jo Sadie, is strategic, goal oriented and trustworthy. I instantly found a rapport with Jo and feel comfortable discussing my ideas with her. More often than not, she confirms my own instincts; having that reassurance, especially from someone with their own established track record in business, is so helpful.
With her input, my business and I have made huge progress.
Before meeting Jo, my business didn’t have a clear direction and now, two years on, hmly. is a clearly defined brand with a strong message and company ethos.
Throughout my business journey, Jo has remained supportive, providing practical advice and sharing relevant suggestions. She keeps me focused on generating and approaching new leads and has put me in touch with retail experts who have subsequently become useful mentors.
The support Work Avenue has given me has been, and is, very constructive. Having somewhere to turn to for business advice and a place to network is incredibly valuable. For all these reasons, I would recommend Work Avenue Business Support to anyone thinking of starting or wanting to grow a business”.
To find out more about hmly’s eco-conscious home décor, please visit: www.hmlydecor.co.uk